Hoops Aid 2015


THANK YOU to our sponsors volunteers players performers celebrities & guests, the BBL and the O2 Arena, and last but not least the fabulous crowd for your awesome support and for making HOOPS AID 2015 such a spectacular event! We hope you enjoyed it.


The final hooter has sounded for Hoops Aid 2015 and the BBL Play-Off Finals. Congratulations to the Newcastle Eagles for winning their fourth play-off title, and commiserations to the London Lions. A noisy 14,700 crowd saw some exciting, competitive and entertaining basketball in the fabulous O2 Arena – a befitting spectacle for a great sport.

And Hoops Aid made it into the biggest basketball extravaganza for the British game, with a wheelchair game featuring Paralympian and Help for Heroes basketball teams, followed by an All-Star celebrity game. All of this was punctuated by performances from Flawless, EcKSell, Jon Moses, the Midnight Heat Cheerleaders and the Royal British Legion Band & Corps of Drums Romford with soldiers from the Coldstream Guards. What a line up!

Here’s a montage of some of the images taken on the day by Graham Hodges…

This is a major fundraising event for the Sports Traider Charity, so if you would like to offer a donation then please text HOOP15 £5 to 70070, substituting the amount accordingly. All donations, however large or small, will be gratefully received and will be used to fund projects and initiatives that help disadvantaged youngsters participate in a sporting activity.

Event Schedule:


Sunday 10th May 2015 at the London O2 Arena
13:00 Doors Open
13:56 Hoops Aid teams announced with images on screen
14:00 Hoops Aid teams enter the arena Led in by the The Royal British Legion Band & Corps of Drums Romford accompanied by soldiers from the Coldstream Guards
14:03 Opening speech by Sports Traider founder and CEO, Lance Haggith
14:04 HOOPS AID GAME 1
Wheelchair basketball featuring Paralympians and Help for Heroes soldiers(20 mins)
14:14 Half time entertainment by Midnight Heat Cheerleaders
14:26 Dance routine performed by FLAWLESS
14:28 HOOPS AID GAME 2
Pro-Celebrity All Stars (40 mins)
14:48 Half time performance by Midnight Heat Cheerleaders
15:10 ECKSELL performs Hoops Aid anthems
‘Dreamz’ followed by an exclusive first live performance of his new single
15:16 Basketball Foundation shoot-out
15:25 BBL Play-off Final teams enter the arena Warm up on court while the BBL Dancers entertain
15:52 Teams introduced to the crowd
15:54 National Anthem, sung by Jon Moses
16:00 BBL PLAY-OFF FINAL
16:42 Half time entertainment, including another performance by FLAWLESS
17:45 Presentations on court – Losing Finalists, MVP, Winners
18:00 Event finishes
18:00 Hoops Aid VIP After Party and Fundraising Night at INDIGO at The O2